Top 11 Best Facebook Ad Tools In 2022

Best facebook ad tools will be described in this article. Millions of businesses around the world use Facebook’s advertising tools.

Businesses employ various strategies while using essentially the same tool sets to communicate with their clients.

Software for Facebook Ads: Official vs. Third-Party

To build, optimise, and analyse campaigns, there are numerous third-party Facebook ad tools and platforms available. Most of them made all these procedures simpler.

Using third-party software can keep you from grasping Facebook Business Manager’s principles, which are the cornerstone of Facebook marketing.

We’re not advising you to stay away from third-party tools. Instead, employ its features if you think they will help you reach your company objectives.

You must master every feature of the platform if you want to become a true guru.

In actuality, some advertisers aren’t even aware that there are other official Facebook platforms and applications. With this post, we’ll attempt to close that gap.

A plethora of opportunities are available with Ads Manager.

Many of these benefits, however, are only accessible to programmers.

Create your own tools, apps, and services with Facebook for Developers if you’re a digital handyperson skilled in more than just creating Facebook advertising.

Whatever you do, if you want to get the most out of your Facebook ad campaigns, you’ll need to work with engineers. Let’s use an illustration.


Top 11 BEST FACEBOOK AD TOOLS In 2022 are explained here.

1. Facebook Pixel

Facebook Pixel

Every online business must install the Facebook Pixel component of the Facebook ad management programme.

Your Pixel is used to create, optimise, and measure Custom Audiences as well as to create and automate Dynamic Ads after being deployed on your website.

With Pixel, you may draw clients who buy your goods or services from any offline or online source, grow your clientele by identifying the most appropriate target demographics, and measure your statistics with 100% accuracy.

Let’s now review several Facebook marketing tools that don’t necessitate technical expertise.

2.The Facebook Analytics App

The Facebook Analytics App

Facebook Analytics is a useful smartphone companion to the Facebook Analytics desktop application. This is another facebook ad tools.

Analytics App: top Facebook advertising tools

With the help of the app’s notifications, you may address unexpected anomalies, read and generate reports for bots, applications, websites, and events, view sales and other metrics, and access other vital company statistics.

3. The Facebook Ads Manager app

The Facebook Ads Manager app


A mobile counterpart of the desktop Ads Manager is the Facebook Ads Manager app.

Best Facebook ad tools: Ads Manager App

You can manage audiences, optimise, edit, and switch off your ad campaigns with this app, as well as create and post ad pictures, stickers, and templates. You can also check in-depth analytics and track your ad performance in real-time. This is another facebook ad tools.

4. The Facebook Pages Manager app

The Facebook Pages Manager app



With the benefit of a smartphone or tablet and the Facebook Pages Manager mobile app, you may manage up to 50 Pages.

Best Facebook ad tools: Pages Manager App

You can create image and video advertising, link your Facebook and Instagram accounts, send messages, see Page statistics, watch Page activity, receive push notifications, and leave and view comments on Facebook and Instagram.

5. Creative Hub

Creative Hub

our ad design abilities will be put to the test with Creative Hub, a helpful Facebook ads optimization tool. This is another facebook ad tools.

The tool includes ad specifications first.

For the following placements, you can generate mockups of the ad formats:

Carousel, Collection, Slideshow, 360-degree video, Instant Experience, single video, and single image on Facebook

Instagram. Single Video, Single Image, Single Video, Stories, Stories Carousel, Carousel

Making an ad is similar to playing a game. Every element of an advertisement can be customised using Creative Hub:

Creative Hub: top Facebook advertising tools

Even if a person does not have a Facebook or Instagram account, you may save a mockup, share it for evaluation with anyone, and import it to Ads Manager once it is complete.

Each ad format’s asset criteria are included in the tool, including the ideal size, aspect ratio, and length (for video). Before producing your mockups, we advise saving time by reviewing the specs.

The Creative Hub’s top Facebook ad tools and forms

To make sure that your advertising are completely prepared for publication, there are other tools for video testing and image text checking.

Best Facebook advertising tools: Creative Hub video testing

There are countless colourful ad examples in every format accessible to get you started.

6. Mobile Studio

Mobile Studio

The greatest site to learn how to create Facebook mobile advertisements is Facebook Mobile Studio.

Mobile Studio is the top Facebook advertising tool.

To add logos, animate text, make animations, and complete other design jobs, use your smartphone. You can access a variety of creative apps and read about mobile ad best practises via the Mobile Studio app.

7. Audience Analysis

Audience Analysis


The main Facebook manager tool for building pre-made audiences and utilising them for upcoming ad campaigns in Ads Manager is Audience Insights.

Audience Insights, the best Facebook advertising tool

You can save an audience as a template and use it again in this user-friendly builder.

To create the Facebook audience of your dreams, you have a variety of alternatives to select from. Users’ age, location, gender, relationship status, page likes, devices, education, interests, jobs, political opinions, and more are displayed through audience insights.

8. Insights to Go

Insights to Go

Major Facebook statistical data are shown by Insights to Go, which provides free access to everyone.

Insights to Go: top Facebook advertising tools

Select your filters to begin working with Insights to Go:

Region. Global, Latin America, Asia Pacific, Europe, the Middle East, and Africa

Industry. e-commerce, education, entertainment & media, financial services, food, gaming, luxury, restaurants, retail, tech & connectivity, travel, B2B, beauty & health, beverage, consumer packaged goods, and

Community members, target audiences, way of life, and landmarks

Moments. Holidays, seasons, entertainment, and sports

Campaigns. data kinds, creativity, and measurement

Platforms: Audience Network, Facebook, Instagram, Messenger, and channels (mobile, in-store, apps, messaging, television, video) This is another facebook ad tools.

After selecting your criterion, click any insight for additional information:

Mobile video ads on Facebook: best tools in the US and Canada

The wonderful thing about Insights to Go is that it allows marketers to download each card as a set of PowerPoint presentations to distribute to clients, coworkers, and Facebook users. You may view more data and articles about your card by scrolling down.

Best Facebook advertising tools: related information

For creating new plans, setting budgets, refining ad campaigns by studying audiences, or just becoming motivated by the achievements of other businesses, Insights to Go is a fantastic resource full of unique data.

9. Success Stories

Success Stories

Speaking of success tales, there is yet another approach to examine the Facebook business success stories.

Similar to Insights to Go, success stories provide insight into significant numbers.

Successful Facebook advertising strategies

But in order to understand precisely how these numbers were obtained, you must use this website. Whether you work for a tiny business or a large industry, you can uncover Success Stories that are applicable.

There are case studies for every preference, including accounts of companies like yours.

Pick your search criteria to find stories:

Enterprise scale. Agency, big business, small and medium-sized businesses

Objective. Consideration (app instals, website clicks, app engagement, lead generation, post engagement), awareness (brand awareness, reach, video views), and conversion (event responses, website conversions, product sales, store visits)

Industry. Automobiles, consumer goods, e-commerce, education, media, gaming, pharmaceuticals, nonprofits, professional services, restaurants, retail, sports, technology, telecommunications, and travel

Ad formats (Carousel, Collection, Dynamic Ads, Instant Experience, Lead Ads, Link Ads, Offer Ads, Photo Ads, Slideshow, Video Ads), ad placements (Facebook News Feed, Facebook Live, Facebook Marketplace, Instagram Feed, Ads in Stories, Audience Network, Messenger, WhatsApp), targeting (Custom Audiences, Lookalike Audiences, Facebook Pixel, international targeting), measurement, and reporting for product pages (Page posts & publishing, Page (Facebook Marketing Partners)

Every success story details the accomplishments made as well as the steps taken to get there.

Best Facebook ad tools: Dinsey’s success

This is another facebook ad tools. Each case study lists the ad formats that the business used.

The best Facebook ad tools — Ad formats

Facebook also suggests related, excellent stories.

Success stories related to the best Facebook advertising tools

So go ahead and peruse the countless tales to find motivation and inspiration for yourself.

10. Cross Border Insights Finder

Cross Border Insights Finder

Software for Facebook ads can greatly enhance your outcomes.

For businesses looking to expand into new markets, Cross Border Insights Finder is very helpful because it allows you to compare your current market to potential markets, determine which markets have the most potential for growth within your industry, and more.

The name of this analytics tool is appropriate. You can contrast data from various countries’ ad campaigns across Facebook, Instagram, and Audience Insights.

Best Facebook ad tools — Cross Border Insights Finder

Following your selection of a nation, the tool displays three of that nation’s rankings in the world:

How easily people in this nation convert.

How much it commands to advertise in this nation.

How often ads are seen by people in this nation.

Then decide on your sector:

Best Facebook ad tools — Cross Border Insights Finder sector

Additionally, select from the following four advertising goals: app instals, traffic, conversions, or video views.

Cross Border Insights Finder’s campaign objective for the best Facebook advertising tools

The analyzer will create a report after you click the Find Opportunities button:

Best Facebook ad tools — Cross Border Insights Finder

Highest reach, highest conversion, lowest cost, and least amount of competition are the criteria used in the analysis.

Additionally, you have two choices to choose from to obtain various outcomes for various geographic areas:

Geographical. North America, Oceania, Europe, the Caribbean, Central America, Africa, Asia, Mercosur, and South America

Economic. Developing markets, the Eurozone, the European Economic Area, ASEAN Free Trade Area, Asia Pacific Economic Cooperation, Android free store countries, Android paid store countries

There are two options available to you following data analysis. The first step is to access Ads Manager and launch an ad campaign based on the chosen advertising objective.

The second is to conduct more research: include more nations, define an ad objective, and choose a deadline.

Best Facebook ad tools

This is another facebook ad tools. Additionally, you can look at more in-depth graphs that show conversion, cost, and competition indices.

Best Facebook advertising tools: charts from Cross Border Insights Finder

When you’re done with your research, you can use this page to launch an ad campaign by going to Ads Manager.

11. Ad Library

Ad Library

Do you keep an eye on the activity of your rivals’ ads?

You can accomplish this with the aid of the Facebook ad platform Ad Archive.

Best Facebook ad tools Ad Library

Mark Zuckerberg’s team created this online database to display details about all Facebook ads launched by all advertisers in order to provide complete advertising transparency. This is another facebook ad tools.

The original intent of the archive was to draw attention to the sources of political and issue-related campaign advertisements.

You can check these companies’ total and weekly spending on the Ad Library Report website or download the entire report in.csv format if you’re curious about how much money they spend on advertising.

Best Facebook advertising tools: live ads in the Ad Library

Using this service has a number of benefits for businesses. You can view all active and inactive publications launched by this Page, the date of their launch, and the ad creatives by entering the name of the Page that interests you. Everything is in one location.

You can see advertisements for any Page if a business runs several Pages for various nations.

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